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Puremie
Puremie is a product that offers an in-vehicle space that gives peace of mind to passengers and staff in
taxis and on
buses during the COVID-19 era. To create a comfortable in-vehicle space, it cleans the air in a vehicle
while accurately
conveying the state of cleanliness.
We developed an air quality monitor that displays the air conditions by 6 levels, so the occupants can
see the air
quality at a glance. To reduce anxiety, an air quality index is provided, and the blue gradations
employed for the
display were based on the image of the air becoming clear. Installing the air quality monitor and air
purifier in the
center and rear of the ceiling, respectively, maintains the visibility of the monitor and the rear view
of the driver
(in the case of JPN TAXI). In addition, an independent switch installed in front of the driver enables
airflow
adjustments to suit the in-vehicle conditions. A high-precision filter and a powerful fan are installed
to achieve the
cleaning performance needed to handle very frequent embarking and disembarking. Evaluation by a third
party(*1) verified
that 99.99% or more of viruses were removed. So that the occupants do not feel intimidated by its
presence, the product
was designed with a round shape and colors, materials, and finishes that blend with the vehicle
interior, which minimize
the impact of the product.
*1. Refer to the press release for testing methods.
Good Design Award 2021
Project Manager: Ikoma Tomoki
Project Leader: Okamoto Akira
Designers: Nakano Kei, Akiyama Kohei
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