The analog meter cluster built into the Japanese luxury brand LEXUS SUV, NX, symbolizes the feel of premium quality, powerful drive, as well as environmental concern.
The luxurious touch befitting a premium car is reflected by the shape and texture of the three-dimensional ring and metallic dial—a product of the search for a highly textured yet simple design for the next-generation luxury car. Furthermore in the hybrid model, the tachometer, which displays engine power, can be switched to the power gauge, which clearly indicates the behavior of the hybrid system—producing both the delight of sports driving and the pleasure of being environmentally aware.
Good Design Award 2014
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UI Design: Kenji Nakamura, Hiroshi Kasai
Toyota Motor Corporation LEXUS Design Div.
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