A mobile phone for the middle and advanced age class.
Mobile phone operations have become more complicated with more detailed notations as their functions become more diversified, leading to feelings of stress for middle and advanced age users. This productʼs primary focus is usability for the middle and advanced age groups—aiming for a universal design with features such as "simple operation with a compact number of functions", "improved readability by highlighting color contrasts," and "operation assistance based on guidance displays", etc.
Good Design Award 2001
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